One day, I came into work and my boss asked me a question: can you be our content manager? Recognizing an opportunity for growth and advancement, I said yes. Unfortunately, I was also the project manager and had no idea what being a content manager meant. Creating content? Not a problem; I had plenty of experience in that department. Creating and maintaining a dynamic content calendar and social media platform that would attract and retain new customers? Umm…. help?
That sort of thing happens all the time in the startup world. From pivoting business strategies and sudden personnel changes to loss of funding and restructuring, rapid change is par the course for the entrepreneurial set. Everyone at every level of the startup ladder has experienced having to learn on the job, and I asked some of the best in NYC how they’ve made the best of it. Here are some ways to get yourself up to speed when you feel in over your head: