How to Crush it at Startup Institute

Eight weeks ago, I was a wreck. New York City had chewed me up and spit me out. I quit my job, had no direction, and felt totally lost. A few days from now, I will tell a room full of head hunters at Microsoft HQ about how the most notorious bank robber in the history of our country inspires me as a digital marketer. What is even more wild is that, in just a few short months, you could be doing something similar. Hopefully, like me, you will be employed, relaxed, and giddy to tell your story at Talent Expo. (more…)

David LeWine: From Commercial Fisherman to Teacher to Software Engineer at Jana

After a bit more than a year at the job, I’m still learning new things all the time and I have a sense of a lot of open possibilities that will afford continuous opportunities for learning new things — I still don’t know where this adventure will take me in the next few years, but I feel like the possibilities … will be fun, satisfying ones, and I like the sense that I am still in the midst of an adventure. —David Lewine, software engineer at Jana
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The 7 Easy Networking Strategies that Got Me a Job Offer

You’ve just submitted what feels like your hundredth job application. You clicked “submit” and bid adieu, crossing your fingers that someone will get back to you. If all you’re getting is radio silence from the other end, it’s time to try something differentYou know that networking can help you get a job—you’ve even heard it may be the best way to get a job—but just the thought of it makes you cringe. (more…)

What Are the Best Resources for Learning Search Engine Optimization?

Imagine you were interested in finding a cooking seminar, comedy show, or (ahem) marketing course in New York. Assuming you hadn’t been to one before and didn’t have a referral from a friend, you’d probably start with Google. You’d type a query into the search bar and then you’d scan the results for a promising option. Which would you select? Would you scour the search results through to page 5 or 20? Probably not. Most likely, you’d choose from the first page of search results. (more…)

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