As a digital marketer, you are always seeking out ways to connect with new customers online. Marketing is an increasingly results-driven field, where each of your campaigns should directly impact your business outcomes. If you’re not continuously drawing high-quality leads into your funnel, it will be difficult to sustain or exceed your current revenue targets. (more…)
If you’ve been in sales for longer than a couple of minutes, you’ve likely grown accustomed to objections. Whether you’ve heard them from potential customers or current clients, objections are an integral part of the sales process. (more…)
Content marketing is all about achieving measurable results for your company. Yet how do you know if your content marketing strategy is actually effective? You’ll know it is working if it is supporting your short and long-term business and marketing goals. (more…)
Maybe you’ve been asked to increase website traffic for a non-profit. Maybe you’ve recently been handed the login credentials to a startup’s WordPress. Or maybe you’ve been kidnapped by an inbound marketing cult and forced to start building a content marketing strategy to attract new members. (more…)
There is a seemingly endless number of coding languages out there, with more and more being developed and rolled out each day. With so many different languages to learn, it can be challenging to know how to begin to become a developer or front-end designer. (more…)
There is no gold standard for résumés as you move from one industry to another. An engineer’s résumé will look completely different than a web designer’s, just as a technical writer’s will be structured differently than that of a sales professional. Whether you have years of experience in sales or none at all, your résumé could make or break your chance at landing your dream sales position. (more…)
This article by Jonathan Vaudreuil first appeared on JVSelling.
What kind of sales role is best for me?
If you’ve ever found yourself asking this question, don’t worry, you’re not alone. Personally, I’ve asked myself this a number of times. (more…)
If you’re not measuring your content’s performance, you’re not marketing effectively. To measure the progress of what you post on your company’s blog and social media channels, you need to use a reliable data analytics and reporting solution. Google Analytics is one of the many tools you can use to know whether your content strategy is successful or not. (more…)
If you’re thinking about starting a career in sales, there are certain qualities that map to success. Maybe you’re good with people and have a charismatic personality. Perhaps you love the thrill of being successful and achieving your goals. (more…)